What are you reading?
That’s a simple enough question. But it’s an important one to ask yourself if you are in the business of serving people. And if you work for a credit union, you’re in the service business.
So again the question is – what are you reading? Are you reading books written by successful professionals and businesspeople? Do you like books that offer tips and advice on how to further your career through professional development and continuous education? Are you keeping up with what’s going on in the credit union industry by reading industry publications to keep updated on the latest developments? If you’re not, how can you possibly be able to effectively serve your credit union’s members?
Don’t get me wrong – there’s nothing wrong with picking up novels, fiction, and mysteries. I am a big fan of political thrillers myself.
But it is so important that you read books and articles that deal with your profession. Lawyers read law journals. Doctors read medical journals. So it stands to reason that credit union professionals should be reading things that pertain to the credit union industry, right?
I would suggest going beyond just the trade publications. Start reading books that deal with professional growth, discipline, and success. Read things that make you feel good and that are encouraging in nature. Be open to different viewpoints and opinions. Many of the most successful men and women in history have written books for us that describes how to achieve great things. They have laid out a so-called “blueprint for success.”
Here are some suggestions for your nighttime reading:
– Newspapers, magazines, blogs, journals, and white papers released by credit union industry advocates and organizations.
– How To Win Friends and Influence People – Dale Carnegie
– The Autobiography of Benjamin Franklin
– Winning – Jack Welch
– Think Huge: How To Elevate Your Life and Your Business – Mark Arnold
– The Sales Bible – Jeffrey Gitomer
– Change Is Good…You Go First – Mac Anderson & Tom Feltenstein.
These are just a few of my favorites. So get reading!
And if you’re wondering what I’ reading right now – That Used To Be Us – Thomas Friedman & Michael Mandelbaum